For PR Professionals
Taylor knew PR. She knew how to pitch, how to write, how to juggle 17 things before lunch.
But what she didn’t have? A senior partner to pressure-test strategy, manage stakeholders, or take the heat when a big decision landed sideways. She wasn’t burned out—yet. But she was maxed out. And the comms expectations just kept climbing.
Enter PURDYPR: Not another agency to manage. Not someone junior to train.
A fractional Chief Communications Officer who brought the senior perspective—and took things off Taylor’s plate, not just added to it.
This is how it went.
1.
They started by sharpening the strategy.
Taylor had a lot in motion, but now she had structure. A stronger narrative, aligned messaging across channels, and a roadmap that matched the business goals. She wasn’t just reactive anymore—she was leading with intention.
2.
Influencer work got elevated.
Taylor had great instincts. PURDYPR brought relationships, experience, and a sharp editorial eye. Together, they made sure the right stories landed in the right rooms—and when they did, they stuck.
3.
When an exec went rogue with a media comment—PURDYPR stepped in.
No panic. They had a plan. Taylor had air cover. Messaging was aligned, a statement was issued, and the story stayed on track.
4.
Inside the company, the shift was clear.
Comms became a strategic function—not just a task list. From internal rollouts to change comms, Taylor now had a partner to help her write the tough stuff, brief leadership, and build credibility from the inside out.
5.
She finally had help with investor and stakeholder comms.
From board decks to earnings messaging, Taylor no longer had to fake financial fluency. PURDYPR translated the numbers into narratives that inspired confidence.
6.
And externally, the brand grew up.
Digital content became cohesive. AI tools surfaced trends before they broke. Thought leadership wasn’t an afterthought—it became a differentiator.
7.
Taylor looked like the comms leader she already was.
She just had the senior-level support to back her up.
8.
When it was time, Taylor didn’t have to build a team from scratch.
PURDYPR helped her find the right agency partners, hired for key roles, mentored junior staff, and made the whole operation scalable.
Taylor finally had what every in-house PR pro deserves:
Backup that’s got real experience—and skin in the game.
Not a vendor. Not more noise. Instead, senior comms leadership, right when it matters.
That’s what a fractional Chief Communications Officer from PURDYPR makes possible.
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