For Marketing
Jordan didn’t need another to-do list. She needed real support.
As the head of marketing at a fast-moving company, Jordan was expected to do it all—drive visibility, sharpen the message, handle media, guide internal comms. Everyone expected clarity, and she was supposed to just have it—for every channel, audience, and moment.
Enter PURDYPR: Not an agency. Not a vendor. A fractional Chief Communications Officer.
Suddenly, Jordan had backup—not just a writer or a PR arm, but a strategic partner who saw the whole picture.
This is how it went.
1.
It started with a strategic narrative.
No more vague positioning or mixed messages. Together, they refined the brand story into a clear, business-aligned narrative that actually landed—with sales, leadership, and the market. Consistency finally clicked.
2.
Then came the influencer work.
Journalists, analysts, event organizers—the people who shape perception—finally knew Jordan’s brand. Not through cold pitches, but intentional engagement and a story worth sharing.
3.
When a curveball hit—a product delay that sparked customer concern—PURDYPR was already ready.
Crisis plan? In place. Messaging? Tight. Jordan had statements, talking points, and media training ready before the headlines hit. Confidence: restored.
4.
Internally, things shifted too.
With PURDYPR’s help, internal updates became more strategic and culture-focused. From leadership transitions to launches, employees knew where the company was headed—and why.
5.
Stakeholder communications leveled up.
PURDYPR helped translate dense updates into sharp narratives for board meetings, sales kickoffs, and partner briefings. Jordan finally had comms that supported trust and buy-in.
6.
Her digital strategy matured.
AI and social weren’t afterthoughts anymore. Jordan’s team had content that trained generative AI, sparked engagement, aligned with SEO, and kept a strong voice across platforms.
7.
And Jordan? She became the voice behind the brand.
No fluff—just meaningful thought leadership. Op-eds, podcasts, panels—she didn’t chase the spotlight, but she earned it. Her POV helped shape the conversation in her space.
8.
The budget made sense, too.
PURDYPR worked like an extension of the team—driving impact, managing media dollars wisely, and integrating into planning without overwhelming it. ROI became trackable.
9.
And when the company scaled, the team scaled with it.
PURDYPR helped Jordan hire and onboard new talent, refine team workflows, and ensure the comms engine could keep up with growth.
Jordan finally had what most marketing leaders are missing:
A strategic voice at the table.
Not just a partner for execution—but one for momentum.
That’s what a fractional Chief Communications Officer from PURDYPR makes possible.
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